About Fallback
The plan you reach for when plan A fails.
Fallback Water makes one thing: a pocket-sized filter straw that turns fresh water from creeks, lakes and rain barrels into water you can drink, with no power and nothing to set up.
Why we started
Most homes have a water plan of exactly one step.
Turn on the tap. That's the plan, and it works almost every day. Then a storm knocks out the power, a main breaks, or a boil-water notice lands on your phone, and the bottled water aisle is empty by dinner.
We started Fallback because a backup plan shouldn't be complicated or expensive. It should be small enough to keep everywhere, simple enough for anyone in the family to use, and already in the drawer on the day you need it.
- No batteries
- No pumps
- No tablets
- Fits in a pocket
- Drink from creeks, lakes and rain barrels
- 30-day money-back guarantee
- Free shipping over $100
- No batteries
- No pumps
- No tablets
- Fits in a pocket
- Drink from creeks, lakes and rain barrels
- 30-day money-back guarantee
- Free shipping over $100
What we stand for
Four promises we hold ourselves to.
Simple beats clever
No batteries, no pumps, no app. When you're stressed and the lights are out, the right tool is the one with nothing to figure out.
Honest about limits
Fallback filters bacteria, protozoa and sediment. It doesn't remove viruses, salt or chemicals. You should know that before you need it, so we say it everywhere.
One for everyone
A plan only works if everyone has a piece of it. Our packs are built to cover each person, bag and car, at a price that makes that realistic.
Real people on email
Questions go to a real inbox at fallbackwater@gmail.com, and every order is backed by a 30-day money-back guarantee.
How we think about it
One for every person, bag and car.
Stored water is a great start, and you should keep some. But bottles run out, and they're heavy to carry when you have to leave. A filter is what keeps you going once they're gone.
So we build our packs around a simple rule of thumb: one straw for each person at home, plus one in every car and go-bag. Nobody waits their turn, and nobody gets left without.
Where it works
Water is usually close. Clean water isn't.
Creeks, lakes, rain barrels and the water left in your pipes are all around you when the tap stops. Fallback is the small part that turns them into something you can drink.
- No power
- No pumps
- No tablets
- 8.3″ long